Fertilizer Management and Optimization Software
Accounts in Pretoria

The platform enables growers to manage fertilizer utilization, in any conditions and for any fertilizers, taking into account the multiple factors required in optimizing fertilizer use for agriculture. Fertilizers are one of the few factors that farmers can control Optimizing fertilizer use maximizes crop yields under different climate conditions. The changing climate and different climatic conditions might be a limiting factor for crop production.
SMART Fertilizer Management is a unique software platform for optimizing fertilizer use for agriculture, enabling farmers to increase crop yields and minimize costs.

Fertilizer Management began its services in 2014, and has made huge strides in production. We provide fertilizer management tools that agriculturalists and farmers can make use of to attain better, high quality yield and effectively decrease their production costs. With proper use of one of the most important resources: fertilizers, we can revive the industry of agriculture and achieve a healthier environment. software platform has been tested and used professionally and has been proven effective in producing better crop yields, lowering costs, and help minimizing environmental pollution. Thousands of commercial agricultural projects have used our management system and found it to be effective and beneficial. With their trust, we have made a difference in the agriculture of more than 62 countries. does not only consist of professionals who are experienced in the fields of science, environmental studies, and agriculture, but they are also passionate about making a difference with their knowledge and services. Misuse of fertilizers is a global phenomenon and it results in decreased yields, waste of fertilizers, and a damage to the environment. As Vice President of Business Development, Mr. Amram is responsible for driving strategic business deals and partnerships with Governments, strategic partners, OEMs etc. Prior to this role, Tal managed a Media company (Getty Images Israel) and a software company (Guardian information systems) as well as various business development roles. Tal earned his Master’s degree in Marketing from Tel Aviv University. is an Agronomist by profession, and specializes in plant nutrition and water treatment. He honed his skills on commercial farming projects around the world. Guy's inspiration for inventing this innovative software was the realization that there was no product on the market that could accurately design fertilization programs, considering the many dynamic factors. He has a distinguished career spanning thirty years of experience in international banking and asset management. Johnathan’s extensive experience extends to his Executive Banking roles in Republic National Bank of New York & HSBC over various jurisdictions including South America, US, Switzerland and UK. Johnathan is also Co-Chairman of Smart Sparrow PTY Limited, Board member of PhyTech LTD and Executive Chairman of SMART!